A Heritage Rooted in Fragrance
Atelier Rebul Expands Globally with First Store in London to Mark 130 Years
İstanbul-Born Perfumers & Storytellers since 1895, Atelier Rebul is set to open its first store in London on the 6th of October to mark 130 years of the heritage fragrance and lifestyle brand.
Located on Marylebone High Street, offering a brand-new design concept that promises a unique experience and represents the new face of the brand as it expands globally and celebrates 130 years of perfume craftsmanship from Istanbul.
The opening of the London store marks a major milestone in Atelier Rebul’s 130-year journey. Founded in 1895 by French pharmacist Jean Cesar Reboul, Atelier Rebul has grown from an Istanbul apothecary into a globally expanding heritage lifestyle brand shaped by legacy, craftsmanship, and encounters.
Inspired by Istanbul, the city of extraordinary encounters, the brand now brings its unique blend of heritage and modernity to London, one of the world’s most influential cultural capitals — marking the beginning of a refined new chapter in its international expansion.
At Atelier Rebul, each ingredient serves a specific purpose due to the brand’s unique heritage and apothecary expertise that contribute to the product, establishing a significant perfume and home fragrance legacy.
Atelier Rebul advances this heritage expanding globally with a broader cosmetic perspective. Fragrance remains central to the brand, merging tradition with innovation, redefining modern self-care, wellness and subtle luxury through a distinctive signature scent, bringing Atelier Rebul’s rich heritage to an international audience.
‘The UK is an important market for us, and we believe it is one of the best countries where we can showcase our 130-year heritage and perfume craftsmanship.
As a brand inspired by the cultural richness of Istanbul, it is a great honor to bring this heritage to a global metropolis like London.
To reflect this, we designed our new concept to blend both heritage and modernism, with every detail from material selection to design elements carefully chosen to represent these values.’ Nüket Filiba, Co-CEO of Atelier Rebul
The store, designed in collaboration with the internationally recognized interdisciplinary studio Autoban, spans two floors in the heart of London.
The design guided by the brand manifesto—The Alchemy of Encounters—frames the store as a site of meaningful meetings and discovery.
Balancing scientific precision, poetic sensibility, and carefully selected materials, it reflects the dialogue between French apothecary tradition and the soul of heritage. More than a retail space, it becomes a sanctuary of fragrance and narrative—where mystery meets mastery and every visit lingers as a memory.
The upper floor showcases the brands authentic fragrance collections and will house Atelier Rebul’s signature collections; Istanbul, inspired by the vibrant city itself, the spices of Grand Bazaar, a warm spicy fragrance revealing all of the rich colours of Istanbul.
Istanbul Bosphorus, inspired by the unique Bosphorus, this aquatic fragrance reveals notes of sea salt and Turkish rose to create a feeling of relaxing and recharging side of Istanbul and a tribute to the founder, J.C.R. inspired by the heritage of pharmacist Jean Cesar Reboul, as named after his initials, an earthy & grounding scent with century old labdanum, magnetic patchouli, leather notes evoking the elegance and refinement of a rich past.
All of the signature collections will be available across the brands offering including Eau de Parfum, Candles, Diffusers, Bath and Body products.
The lower floor of the London store houses an area dedicated to bespoke product experiences to fully immerse customers into the Atelier Rebul world creating meaningful encounters through aesthetics, rituals, and personal alchemy with perfumes & home fragrances -personal products are created using formulas rooted in the brands expertise in apothecary, and will offer curated experiences for personalized gifts and perfume workshops.
“Today at Atelier Rebul, we are present across 3 continents, in 21 countries, and in over 1,000 luxury point of sale, collaborating with some of the world’s leading department stores.
By bringing the cultural richness and multi-layered identity of Istanbul to the world, we both preserve our historical legacy and adapt to the dynamics of the global luxury market.” Kerim Müderrisoğlu Co-CEO of Atelier Rebul
Atelier Rebul London Store
67 Marylebone High Street, W1U 5JE
www.atelierrebul.co.uk
Instagram: atelierrebul
www.atelierrebul.com.tr
With 130 years of savoir-faire, Atelier Rebul carries the scientific rigor and technical precision of its origins in La Grande Pharmacie Parisienne.
Each creation is born of meticulous formulation, blending artistic vision with a constant spirit of innovation passed down through generations. Every Atelier Rebul fragrance is a story in scent, with its own characters and atmospheres.
Each accord unfolds like a chapter in an evocative and transportive journey, where every note is meant to move you and invite you to feel the mystery, the comfort, or the thrill it holds.
Today, Atelier Rebul operates in 21 countries and 1,000+ luxury retail points worldwide, including major prestigious players like Sephora, Beymen, de Bijenkorf, Douglas, Ounass, and upcoming presences at Galeries Lafayette, Harvey Nichols, and Bloomingdale’s.
The London opening marks a significant expansion into one of the world’s most influential cultural and retail capitals, reinforcing Atelier Rebul’s global presence.
This milestone demonstrates the brand’s ambition to stand alongside the most prestigious international perfume maisons, while staying true to its Istanbul heritage
This news has been rearranged and published with the https://www.luxurylifestylemag.co.uk/press release subscription.
We Told You That We Will Make You Dream Great Dreams With Our Media Group.
We Set Out For The Best İn The World And Have Been Offering You A Journey Beyond Dreams For Exactly 20 Years.
Thanks With To My Esteemed Colleagues
JANBOLAT KHANAT + 7 702 230 42 17 (whatsapp) KAZAKISTAN / ALMATY
JANBOLAT KHANAT / ISTANBUL PHONE / +90 0507 838 84 38 / KAZAKISTAN EDITORIAL
We are a travel ,tourism and media group in New York, U.S.A.
New Brand Positioning and Repositioning, Brand Management, Product Management, Integrated Marketing, Packaging, Advertising, Media Planning, Corporate Identity, Consumer Research.
Market Research, Business Development, Forecasting, Pricing/Planning, Public Relations, New Product Introduction, Corporate Development, Sales Promotion, Marketing Administration.
Business and Consumer Insights, Digital Marketing, Social Media, Email Marketing and Team Building…
